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LOZANO, ALICIA GUADALUPE ELIZONDO DE (1899–1984). Alicia Guadalupe Elizondo de Lozano, philanthropist, clubwoman, and businesswoman, was born on June 6, 1899, to Juan B. Elizondo and Nicolasa Cisneros de Elizondo in Lampazos, Nuevo León, Mexico. On September 22, 1922, she married Ignacio E. Lozano, who in 1913 had founded La Prensa, the largest daily Spanish-language newspaperqv in Texas. They had two children, María Alicia and Ignacio E., Jr., who later founded La Opinión, at one time the largest Spanish-language daily in California. She was considered a leader in the San Antonio colonia. Lozano founded the Sociedad de la Beneficencia Mexicana, which established the Clínica de la Beneficencia Mexicana, which served persons of Mexican descent requiring medical services (see SOCIEDADES MUTUALISTAS). She presided over the Sociedad (also known as the Mexican Welfare Association) and its board from 1930 to 1938. She was also a member of the Pan American Round Table, composed of women of European-American and Mexican descent. She collaborated with fellow Mexican refugees in civic work. When Ignacio Sr. died in 1953, she took over the management of La Prensa with the assistance of Leonides González. She wore mourning clothes for years after her husband's death. In 1957 she decided to suspend publication, but was persuaded to make the newspaper a weekly tabloid. In 1959 she sold the newspaper. When she retired, Lozano traveled extensively in the United States and Europe. She was a Catholic, and on her eighty-fifth birthday she met Pope John Paul II in Rome. She died of cancer in Mexico City on December 2, 1984.


Richard Amado García, The Making of the Mexican-American Mind, San Antonio, Texas, 1929–1941 (Ph.D. dissertation, University of California at Irvine, 1980). San Antonio Express-News, December 4, 1984.

Cynthia E. Orozco


The following, adapted from the Chicago Manual of Style, 15th edition, is the preferred citation for this article.

Cynthia E. Orozco, "LOZANO, ALICIA GUADALUPE ELIZONDO DE," Handbook of Texas Online (, accessed November 27, 2015. Uploaded on June 15, 2010. Published by the Texas State Historical Association.